Are you ready for Friday's Cleveland Cavaliers Night! #CLEGlads battle @TampaBayStorm at 7pm. Got your tickets?![TIX]...
Posted by Cleveland Gladiators AFL on Wednesday, June 17, 2015
Today we blasted our Cavs. Night Promo featuring defensive lineman Willie Mcginnis. I was a very exciting promotional video to witness.
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The matchup this week has playoff implications. The winner takes a two game lead heading into the home stretch. The Gladiators have already secured the tiebreaker versus the Storm because we won the previous two match ups. We will be honoring the Cleveland Cavaliers this week in the June 19th contest we will be wearing alternate uniforms for this game. Same duties continued with film breakdown and transactions.
I have been out of the office and on the road for two full weeks. We traveled for a Sunday game versus Las Vegas Outlaws, a very difficult trip because I was without internet access. We ended up securing the road win versus the Outlaws before heading to New Orleans for the last matchup with them this season. The only internship duties I had was film breakdown once we arrived in New Orleans and I had better internet access. Thankfully we won our matchup against New Orleans as well and we head back to prepare for our final matchup versus the Tampa Bay Storm.
The hard work was put in but we fell short of victory. After the game I participated in post game activities for our fans. I had players organized for a 20 minute autograph session and required media appearances.
The social media team created a TBT of last years contest versus the Orlando Predators, a playoff matchup. All week the Red Nation game has been promoted via social media and other media outlets. Walk through today was brief as we did the normal film evaluation and light practice.
After breaking down the film for today and completing the Walk through the office was gearing up for the Red Nation game! This week we are doing a promotion for the first 7,500 fans to receive a Red Nation Gladiators tee-shirt. This is one of the biggest events of the season because the company is doing this promotion without sponsorship. I've learned through my internship how the Cavaliers Operating Co. would co-brand items for cross-promotion that helps cut costs.
Today was a very exciting work day. I was privileged to sit in on meeting pertaining to corporate sponsorship and the upcoming contest which was game four of the Eastern Conference Finals (ECF) Cavs vs. Hawks. The corporate sponsorship meetings were very informative. The Q is host to three professional sport teams, The Cavs, Gladiator, and Monsters. The Cavs provide fan appreciation items like t-shirts, fan towels and glow foam sticks. The items do not always come as expense for the Cavs, they are normally trades or partnership deals negotiated. For example the "All In" shirts feature the sponsors who provided deals on the backside of the Tee. It is a huge plus for the Cleveland Operating Company, when its franchises are having success. Everyone in the meeting were encouraged to "ride the wave of the Cavs" meaning push for deals to close faster encouraging the acknowledgment/exposure the Cavs are creating. There was a 30 second spot created during the game that provided fans with the upcoming Gladiators contest, the "Red Nation" night. The first 7,500 fans received red nation t-shirts to wear inside the arena. The Cavs won their contest against the Hawks and the arena was filled with confetti. I was able to attend the game and the atmosphere was exciting. There was a spontaneous office party hosted at the Q in honor of the Cavs win. The sweep was complete and the next event was the Gladiators Red Nation night. There was a spontaneous office party hosted at the Q in honor of the Cavs win. At week 10 of the season everyone is pretty acclimated to the flow of the staff. There is 18 regular season games, right now we are a little banged up (injury/soreness) so practices will have a little less contact, more conditioning, and more mental reps. Our first bye week is not until the weekend of July 4th. The AFL has initiated a league wide bye week so every team will be off. Today I did the breakdown for mid-field. |